Copyright MediaConnex Asia 2017
Image Credit:  Janice Y. Perez

Aurora Media & Goshen Media Make Waves With BeachTV

BeachTV sets to be Asia’s premier platform for all beach related content. 

The official launch of the brand new lifestyle channel, BeachTV, was accompanied by the announcement that it has signed anchor deals with Aurora Media Holdings and Goshen Media Group. The launching and announcement took place during the Asia Television Forum 2016 held at Marina Bay Sands, Singapore, on December 8, 2016.

Billed as Asia’s first beach-focused lifestyle channel, BeachTV aims to focus on a variety of beach-related content, from beach sports and fashion, to parties and festivals, to lifestyle, tourism and marine conservation.

The channel will also offer a rich mix of acquired, original and user-generated content, as well as spinoffs like beach-related events and merchandising.

We want to leverage our teams’ experience in Asia-centric lifestyle events and programing to deliver a best-in-class entertainment experiences,” said BeachTV’s managing partner Jevon Wong. “Asia is not only the world’s largest tourism market. We also have amazing beach landscapes and beautiful islands, housing an incredibly rich marine bio-diversity. BeachTV brings the region’s incredible coastline and lifestyle offering to a potentially massive international audience, both within Asia and further afield,” he added. 

Aurora Media Holdings, a Singapore-based media and entertainment specialist, led the round in investing and seeding BeachTV’s platform and growth strategy.

As a leading pan-Asia media and content investment firm, we are always on the lookout for fresh concepts with a convergence imperative and a significantly international approach,” shared Terence Kong, co-founder of Aurora Media. “BeachTV combines in-depth regional knowledge with an understanding of how to best serve global demand for its diverse yet well-defined offerings,” he concluded.

Goshen Media Group, a Jakarta-based IP licensing and events producer, will be the primary partner for BeachTV Indonesia.

In Indonesia, we have the largest consumer market in Southeast Asia, and we see BeachTV as a natural partner in creating a pipeline for content and specialized experiences. We look forward to our collaboration in identifying, developing and producing the best concepts from Indonesia into exportable content for multiple platforms. I believe BeachTV Indonesia will be a leader in our targeted segments in the very near future,” pointed out Allen Jordan, CEO of Goshen Media Group.

For further inquiries and information about BeachTV, please contact Jevon Wong at jevon@beachtv.asia.

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Donald is a freelance writer and editor based in Cebu, Philippines. He had worked for Wiley Publishing and Pearson Education. He is currently working on his blog at www.donaldvillamero.com.

donald@mediaconnex.asia

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